Too Many Choices When Opportunity Costs

Opportunities excite, but having too many choices can overwhelm us to the point where we make no decisions at all (go to aisle 5 of your local supermarket chain and see what I mean). Worse yet, having too many choices can keep us from taking positive risks ("Hmmm…I've always wanted to try the Peanut Butter Cap'n Crunch" <—– while reaching for the Kellogg's Corn Flakes®).

For the record, I buy the small variety packs of cereal when I get the urge to consume copious amounts of carbohydrates and essential polyunsaturated fatty acids caused by….well…an appetite. We keeps it fresh and spontaneous like that.

The U.S. economy is currently undergoing one of the greatest (if not the greatest) transformations in its short history. The rules by which we've functioned (as an economy) are being broken and rewritten with each passing day. Ideas are brewing. New systems are emerging. Opportunity is literally everywhere.

Attempting to maximize every opportunity available, however, is a recipe for long-term failure. Identifying an opportunity doesn't necessarily mean that it needs to be acted upon. That only keeps us from investing the time necessary to be great at the one thing we're truly passionate about (10,000 hours according to Malcolm Gladwell).

Multi-tasking is dead. Being all things to all people is a thing of the past. More than ever, the new economy stands to reward those who focus their efforts on one specific niche and specialize in a market segment (I believe we call those "experts").

Patience, discipline, and determination are the main ingredients. Maybe it's time to stop training for sprints and start training for marathons.

Posted via email from Realest Ate Miami

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